Performance-Driven Digital Agency

Turning Ad Spend
Into Real Business
Outcomes

We don't chase impressions or clicks. We focus on what truly matters — revenue, return on ad spend, and sustainable long-term growth.

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0 Active Clients
0 Avg. ROAS Delivered
0 Industries Served
Campaign Performance
8× ROAS
Dia Lanka Travels — Google Ads
768%
Return on Ad Spend
800K+
People Reached
↓ CPL
Reduced Cost Per Lead
2M+
Impressions Delivered
Performance Marketing Meta, Google & TikTok campaigns
Results Over Vanity Metrics Revenue & ROAS over impressions
Full Transparency Honest reporting, clear communication
Performance-Driven Marketing
10+
Industries
Who We Are

A Performance Agency Built on Real Results

ROAS is a performance-driven digital marketing agency built on one simple belief: marketing should deliver real business outcomes, not just numbers on a dashboard.

We partner with brands across mobility, e-commerce, SaaS, retail, financial services, hospitality, manufacturing, beauty, and events — turning ad spend into measurable growth.

Clarity Over Complexity
Simple, actionable, easy to understand
Results Over Vanity
Revenue & ROAS over clicks, always
Full Ownership
Every project treated as our own
Transparency
Honest reporting, no smoke and mirrors
Work With Us
What We Do

Helping You Succeed Through
Effective Digital Services

We help businesses grow through a mix of strategy, execution, and continuous improvement.

01

Performance Marketing

We run and optimize campaigns across Meta, Google, and TikTok with a strong focus on conversions and ROI — not just reach. Every rupee is accountable.

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02

Customer Lifecycle Marketing

Getting users is one thing. Keeping them is another. We improve retention through smarter communication, push notifications, emails, and in-app engagement.

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03

Lead Generation & Funnels

We don't just run ads — we build the full journey. From the first click to the final conversion, we optimize every step of your funnel for maximum output.

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04

Social Media Marketing

We help brands show up consistently and meaningfully — not just posting for the sake of it, but building a presence that actually connects with the right audience.

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05

Analytics & Tracking

If you can't measure it, you can't improve it. We set up proper tracking and reporting so you always know where your money is going and what it's bringing back.

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06

Brand Strategy & Positioning

We help brands cut through the noise with clear messaging, sharp positioning, and campaigns designed to build lasting market presence that converts.

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How We Work

Shaping Growth Through Strategy & Execution

Every campaign starts with deep understanding and ends with measurable proof. Here's the exact funnel we build for every client:

1
Awareness Reach the right audience at scale
2
Consideration Nurture intent with relevant messaging
3
Retargeting Re-engage high-intent users
4
Conversion Turn attention into measurable results
01
Research & Segmentation

Identify high-value audience segments and understand behavior before spending a single rupee. Smart targeting starts with smart data.

02
Strategy & Setup

Structured campaign architecture, keyword segmentation, creative alignment, and proper tracking before anything goes live.

03
Launch & Optimise

We test, learn, and evolve daily. No set-and-forget. We monitor performance continuously and adjust in real time to maximize returns.

04
Report & Scale

Transparent reporting with clear attribution. Once we find what works, we scale it confidently with your budget working harder every month.

Case Studies

Our Recently Completed Projects

Real campaigns. Real results. No vanity metrics.

Travel & Tourism
Google Ads

Scaling High-Intent Travel Leads

Dia Lanka Travels needed qualified international leads for luxury Sri Lanka tour packages. We built a full-funnel Google Ads strategy targeting India, UAE, Australia, UK & Germany — focusing on high-intent, booking-ready audiences.

8× ROAS Achieved
768% Return on Ad Spend
↓ CPL Cost Per Lead
FMCG — Beverage
TikTok · Meta

Mass Brand Recall — Energy Drink

A confidential energy drink brand needed visibility in a crowded Sri Lankan market. We repositioned the product as a daily energy solution and ran high-frequency short-form video campaigns across TikTok and Meta.

Brand Recall
High Ad Frequency
Engagement Rate
Financial Services
Meta · Google · 9 months

UB Finance — End-to-End Digital Marketing

Over 9 months, we managed full digital marketing across vehicle leasing, jewelry loans, fixed deposits, and BPO recruitment. We blended emotional storytelling with performance marketing — including a BPO campaign that sold out within hours of launch.

800K+ People Reached
2M+ Impressions
Sold Out BPO Campaign
ROAS Cost Efficiency
Trusted by brands across Sri Lanka & beyond
WP Wizard
Sunset
New Living Expo
RedBoost
Kidoo's Land
DIA Lanka Travels
Aji Lanka Travels
3UB Finance
Royce Showroom
Berry
Anukama Resort
Ceylon Gravy
Prana Villa
IHB Education
Sri Lanka Institute of Packaging
Polydime Plastics
WP Wizard
Sunset
New Living Expo
RedBoost
Kidoo's Land
DIA Lanka Travels
Aji Lanka Travels
3UB Finance
Royce Showroom
Berry
Anukama Resort
Ceylon Gravy
Prana Villa
IHB Education
Sri Lanka Institute of Packaging
Polydime Plastics
Client Love

What Our Clients Say About Working With ROAS

★★★★★

We have been working with Rusiru for over three years now. During this time, we have grown to become one of the top online travel agencies in Sri Lanka. We consistently receive high quality leads, and he has proven to be both talented and flexible in his approach.

DA
Dilini Athukorala
Dia Lanka Travels
★★★★★

Their speed in execution, accuracy in reporting, and thorough attention to brand detail set them apart. Communication is seamless, decisions are transparent, and outcomes are consistently measurable. They take ownership — our growth is their priority.

AA
Aruna Alwis
CEO, CFA Society Sri Lanka
★★★★★

Jerry delivered campaigns that were not only fast to launch but consistently results-driven. Every initiative was executed with accuracy. UB Finance's digital performance became stronger and more accountable than ever before.

SW
Shadwell
Senior Manager — Investments, UB Finance
Why ROAS

Here's Why Brands Trust Our Agency

Small enough to care about every campaign. Sharp enough to deliver results that move the needle.

Results Over Everything

Revenue, ROAS, and growth matter more than vanity metrics. We build campaigns that connect to your bottom line.

Full Transparency

No smoke and mirrors. You see exactly where your budget goes and what it returns — honest reporting every time.

Continuous Improvement

We test, learn, and evolve daily. Every campaign gets better over time because we never stop optimizing.

Long-Term Partnership

We're not a one-campaign agency. We grow with you — building systems and strategies for sustainable results.

Start Working With Us
"We don't chase hype.
We chase results."

— ROAS Manifesto

Rusiru Chathuranka
Rusiru Chathuranka
Founder, ROAS
"Most businesses don't need more tools or bigger budgets — they need better direction. That's why ROAS was built: a focused, no-fluff approach to marketing that prioritizes results, clarity, and long-term growth."
Let's Work Together

Ready to Turn Your
Ad Spend Into Growth?

No hype. No guesswork. Just impact. Let's build something remarkable together.

Call Us Now Send an Email
Primary
+94 77 417 9831
Alternate
+94 77 771 4123
Website
www.roas.lk